Apple is known for storming the smartphone market with the launch of a new iPhone model every year. In between Apple’s iPhone launch cycle, many companies try to steal the attention by releasing their so-called iPhone-killer flagship smartphones. Motorola is one such company that has launched a trio of Moto handsets to take on iPhone lineup.
During a press event on July 28, Motorolla unveiled three new smartphones including a pair of new would-be iPhone killers, Moto X Style, and the Moto X Play. Both these devices are targeted towards the high-end market, though, their prices are far lower than other flagship devices out there including an iPhone 6 and Galaxy S6. The company has also refreshed its budget-minded Moto G smartphone featuring a waterproof shell.
Moto X Style
Moto X Style truly is the flagship devices from Motorola for the year 2015. It comes with a 5.7-inch QHD display (2560×1440 pixels), Qualcomm Snapdragon 808 processor clocked at 1.8GHz, and a 3GB RAM module. The device is available in three built-in storage options: 16GB, 32GB or 64GB. The memory can be expanded with a microSD card. The battery capacity is measured in at 3000mAh.
On the Camera side, Moto X Style has a 21MP camera on the rear with f/2.0 aperture and a dual CCT flash. On the front side, Moto X Style has a 5 megapixels camera with flash and a wide-angle lens. The device supports global LTE bands and will be running Android 5.1.1 Lollipop out of the box. A Pure Android addition running the stock version of Android with Motorola apps is also announced.
The Pure addition of Moto X Style will be available in the United Stated for $399 and it will work on all the major U.S. carriers, including Verizon Wireless. The devices will be available in September through Motorola’s website, Best Buy and Amazon online stores.
Moto X Play
Moto X Play is a 5.5-inch Moto X Style look-alike smartphone, but with several key differences. It’s display comes with a full-HD 1080p resolution, Qualcomm Snapdragon 615 octa core processor clocked at 1.7GHz.
Moto X Play has a 20MP camera with a f/2.0 aperture on its back, and a 5-megapixel wide-angle front-facing camera. 16GB and 32GB are the two built-in storage options for the device depending on the model which is expandable with a microSD card. The device supports LTE connectivity and comes with Android 5.1.1 Lollipop out of the box.
Moto X Play will be available in 55 different countries in coming August and it will cost“2/3 of what most flagship Android devices cost.”
Motorola has also updated its budget-minded smartphone Moto G this year. Moto G comes with a 5-inch 720p display and runs a 1.4GHz quad-core with Adreno 306 graphics and 1GB RAM (upgradable to 2GB). The device supports 4G LTW connectivity but lacks NFC.
The device comes with 8Gb built-in storage expandable through microSD slot using an up to 32GB micro SD card. Other specs include a 13 megapixels rear camera, and 5 megapixels front facing camera.
The device is available now across North America, Latin America, Europe and Aisa Pacific and it costs $179.99.
With the launch of three new smartphones at pretty lower prices than other flagship devices, Motorola is definitely eyeing for iPone owners’ attention and, most importantly, their hard-earned money.