Apple has once again broken all his previous pre-order records for its new iPhone models. After revealing a new “overnight” record last week, Apple has just announced that pre-orders for iPhone 6 and iPhone 6 Plus have broken all previous records by receiving 4 million units order in just 24 hours. In a press release, Apple’s CEO Tim Cook said that customers love them “as much as we do”.
Due to high demand for Apple’s newly revealed iPhone 6 and iPhone 6 Plus, Apple notes in the press release that while many customers will get their iPhone 6 and the Plus in September, many will have to wait until October due to supply not meeting the demand hence shipping dates get pushed back.
Apple® today announced a record number of first day pre-orders of iPhone® 6 and iPhone 6 Plus, the biggest advancements in iPhone history, with over four million in the first 24 hours. Demand for the new iPhones exceeds the initial pre-order supply and while a significant amount will be delivered to customers beginning on Friday and throughout September, many iPhone pre-orders are scheduled to be delivered in October.
Before this, AT&T also revealed that the iPhone 6 and Plus was the biggest day ever in their pre-order history.